Text:Norm  Why Norm Was The Best Character on Cheers

Why Norm Was The Best Character on Cheers

July 28, 20255 min read

(Rather listen than read? Here is the audio.)

When people think of Cheers, the first image that probably springs to mind is Sam Malone, the charming ex-baseball player turned bar owner, leaning against the counter with a glint in his eye. Sam was undeniably iconic — confident, good-looking, and the self-appointed Casanova of the bar. But as much as Cheers revolved around his world, there was another character who truly captured the heart of the show.

Image of the character of Norm from the TV show Cheers

Norm Peterson

Norm didn’t command the bar like Sam or fire off monologues like Frasier. He didn’t need to. Norm was the soul of Cheers — funny, familiar, grounded, and, crucially, dependable. While Sam could often veer into sleazy or even stalker-ish territory in his pursuit of women (a fact that’s aged badly), Norm was content with his beer, his barstool, and his sharply delivered one-liners. He was the guy who didn’t have to try to be funny. He just was.

And audiences loved him for it.

Played by the late, great George Wendt, who passed away in May 2025, Norm became one of television’s most enduring sitcom characters. Wendt’s natural charm and everyman quality made Norm feel like someone you really might meet in your local — or hope to. He was warm, sharp, a little weary, and always ready with the perfect deadpan reply.

So here’s why Norm wasn’t just one of the best parts of Cheers — he was its very best character.

10 Norm Peterson Moments That Prove the Point

1. The Entrance That Became a Catchphrase

You knew what was coming — Norm walked through the door and the whole bar yelled “NORM!” It was the warmest kind of recurring gag. Instantly comforting. You felt part of the crowd, even if you were just watching from your sofa.

Link to Norm's entrances in Cheers

2. The World’s Best One-Liners

Norm’s dry wit was unmatched. When asked, “How’s life treating you, Norm?” he’d deadpan back:

“Like it caught me sleeping with its wife.”

These weren’t just throwaway jokes. They were little pieces of Norm’s worldview: resigned, hilarious, and weirdly philosophical.

3. From Numbers to Brushes: Norm the Painter

While Norm started out as an accountant, he eventually left the corporate world behind — or was possibly fired, depending on which episode you watch — and reinvented himself as a house painter. It was a subtle but significant evolution for his character. Even in his new gig, Norm kept his low-key, cynical humour intact. It also reinforced his identity as the everyday man, someone figuring it out as he goes — beer in hand, paintbrush in the other.

The cast of Cheers

4. The Ever-Growing Bar Tab

It was another long-running gag: Norm’s tab was a black hole. He never paid it off, and no one seemed to expect him to. A subtle nod to how much Cheers needed Norm as much as Norm needed Cheers.

5. His “Invisible” Wife, Vera

Norm’s marriage was a comedic treasure trove. Vera was talked about constantly, never seen (save one Thanksgiving episode with her face covered in pie), and used as the butt of many jokes. Yet, oddly, Norm’s loyalty to her remained — a kind of passive, resigned love that somehow felt genuine. Incidentally, the voice of Vera was played by Wendt’s real life wife Bernadette Birkette.

Norm from Cheers smiling for camera

6. The Hungry Heifer

Norm’s favourite restaurant, The Hungry Heifer, was the perfect extension of his character - excessive, unsophisticated, and totally committed to pleasure over polish. Just like Norm.

7. His Dynamic with Cliff

Norm’s friendship with Cliff Clavin (John Ratzenberger) gave us countless moments of odd-couple brilliance. While Norm was relaxed and cynical, Cliff was uptight and full of useless trivia. Their friendship felt lived-in and real, like two guys stuck with each other in the best way.

The characters Norm and Cliff from Cheers

8. Norm, the Reluctant Philosopher

Every so often, Norm would surprise you with an insight that bordered on the profound, even if he didn't mean it that way. He was a man of few words, but they always counted.

9. That Series Finale Moment

In the 1993 finale, Sam closes the bar alone, adjusting a picture behind the counter and hearing a knock at the door. It’s Norm who Sam says is “the healthiest one of us all.” Why? Because he knows what he wants and where he belongs. That’s Norm in a nutshell.

10. George Wendt’s Legacy

Off-screen, George Wendt’s impact on Cheers was huge. His role was originally meant to be minor. But his chemistry, delivery, and sheer likability meant he appeared in every single episode — one of only three characters to do so. That kind of consistency reflects exactly what Norm brought to the show: quiet, unwavering presence.

Still from the finale of Cheers featuring the cast.

Norm Was Us

Norm wasn’t flashy. He wasn’t cool. He wasn’t chasing attention or ambition. He was tired, often broke, and probably drank too much. But he was kind. He was loyal. And he was real.

In a show full of big characters and romantic entanglements, Norm Peterson was the anchor. He reminded us that it was okay to not be the main character — and that showing up, day after day, mattered. Sometimes, it was enough.

George Wendt gave us a character who didn’t try to steal the spotlight, but somehow always earned it anyway.

So here’s to Norm — the man who made Cheers feel like home.

Which Norm moment was your favourite? Raise a glass (sorry) and share your own Cheers to Norm.

You may also like:

Theme Tunes That Stuck in Our Heads: The Secret Power of Sitcom Theme Songs

Theme Tunes That Stuck in Our Heads: The Secret Power of Sitcom Theme Songs

Why do sitcom theme songs stay in our heads for decades? From Cheers to Ted Lasso, explore the magic and nostalgia behind TV’s greatest intros.

Back to the Future: The Funniest Lesson in Structure (and Why Even the Musical Knows It)

Back to the Future: The Funniest Lesson in Structure (and Why Even the Musical Knows It)

Back to the Future turns 40 — and it’s still the funniest lesson in story structure ever written. Here’s why the film (and the musical) still works.

The 1980s Comedy Quiz: How Well Do You Remember the Golden Decade of Laughs?

The 1980s Comedy Quiz: How Well Do You Remember the Golden Decade of Laughs?

Big hair, big shoulders, and big laughs. Test your knowledge on 1980s British Comedy.

Read more blogs here.

Jacquie J Sarah is a Cardiff-based comedy and drama writer with a sharp eye for the chaos of everyday life. Her work blends wit, emotional insight, and razor-sharp dialogue, focusing on stories that are awkward, relatable, and painfully funny.
She’s a BAFTA Connect Member, experienced Script Editor, and Reader, with a deep understanding of structure, tone, and character. Whether she’s writing original material or supporting others to elevate theirs, Jacquie brings clarity, pace, and emotional precision to the page.

Jacquie J Sarah

Jacquie J Sarah is a Cardiff-based comedy and drama writer with a sharp eye for the chaos of everyday life. Her work blends wit, emotional insight, and razor-sharp dialogue, focusing on stories that are awkward, relatable, and painfully funny. She’s a BAFTA Connect Member, experienced Script Editor, and Reader, with a deep understanding of structure, tone, and character. Whether she’s writing original material or supporting others to elevate theirs, Jacquie brings clarity, pace, and emotional precision to the page.

Instagram logo icon
LinkedIn logo icon
Back to Blog